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New York Cares x TENz Coat Drive

Project description

Create a dynamic visual campaign and annual event that would catch the attention of the Black + Latino Queer  community, driving donations with tag line – “Donate A Fab Coat. We know you have a few!”  Collaborating with local bars, Posh Lounge, Troy Bar, Lambda Lounge , social media influencers and reality tv stars to collect over 600 coats.

Project details

  • Client: New York Cares
  • Category: Photo, Video, Events
  • Date: 2018|2019|2022
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